LinkedIn is growing. As an advertising professional you should make sure your LinkedIn profile is optimized to benefit you the most. Just like a resume your linkedIn profile needs to be polished. As you build your contacts on linked in you need to show them how good you are. I read a neat article listing [...]
Read MoreRadio In the Digital Age
The media landscape isn’t changing… it’s already changed. The popularity and evolution of the internet has helped blur the distinctions between traditional print, television, and radio. At the Mohawk Valley Ad Club’s January 31st meeting, Town Square Media’s Digital Managing Editor Eric Meier will discuss radio’s adaptation to the new media landscape. He’ll cover topics [...]
Read MoreNow Accepting Nominations for 2012 Ad Person of the Year
Submitting your nomination for this award is super easy. Just Fill out the form below with your pick’s name, occupation, company and contact details. No long essay to speak of … Katie will contact the nominees directly to get all the details, so your deed is done!
Read MoreWelcome New Member Kevin Prosser
Ad Club is proud to announce our newest Member, Kevin Prosser, Director of Sales and Marketing at The Community at Sunset Woods. Welcome Kevin!
Read MoreConnect with the Area’s Newest Talent
Utica College Communications Career Fair Wednesday, February 29th 2:30 p.m. – 4:30 p.m. Utica College is hosting a Communications Career fair for their graduating communications major seniors. Don’t miss this opportunity to set up a table highlighting your business and connect with our area’s future marketers. This is a great place to recruit for your [...]
Read MoreP.J Green – FEATURED MEMBER OF THE MONTH
A lot of really cool people and companies help make up our Ad Club. We thought it would be great to highlight our diverse skill set and give some love to those who make it possible for us to thrive as a Club: You! PJ Green, Inc., your partner in targeted direct mail marketing Established [...]
Read MoreBACK BY POPULAR DEMAND…BEER TASTING AND NEW MEMBER NIGHT!
Beer Networking starts at 5:30 p.m. in the Brewery’s 1888 Tavern, followed by a special food and beer tasting, a three-hour open bar featuring all Saranac brands on tap, and a unique tour focusing on Saranac product development. Join us for our annual Beer Tasting and New Member Night at the F.X. Matt Brewery on [...]
Read MoreOver 70 Resources for Social Media Marketing
Frequently I get asked questions about what tools people should be using for social media. In most cases I say all of them, and it’s sometimes mind blowing for the person on the receiving end who’s never tweeted a peep and only tagged their friends in the school house yard. Last night while stumbling around [...]
Read More marketing, media, resources, socialTypefaces, Typography and Communication
If you’re into design like most of us ad club members, you might enjoy this video about typography and all the different ways people have been using it to communicate. When I first watched it reminded me of some classes I took in college where we were assigned a project to use typography to create [...]
Read More design, fonts, TypographyBrian Sheehan on Tablet Computing
Join us Tuesday, September 27th, for an evening with Brian Sheehan, Associate Professor at S.I. Newhouse School of Public Communications at Syracuse University and former CEO of Saatchi & Saatchi Japan and Australia. Kicking off the 2011/2012 Ad Club Season, Brian will speak to the revolutionary effects of tablet computing and the difference between advertising, [...]
Read More Brian Sheehan, Tablet Computing